With a confirmed understanding of the customer base and their expectations, THIEL built new messaging around the positioning phrase The Fox Factor, Above and Beyond. Building from this idea, we established key messaging on the updated and optimized website, and an SEO analysis and strategy to leverage competitive opportunities. The updated brand identity and fully optimized website have realized dramatic results.
The Fox Co.
Above and Beyond SEO
Recognized as a leader in high quality offset commercial sheet-fed printing, The Fox Company came to THIEL to differentiate their brand messaging in a competitive market and evolve their interactive marketing efforts.